Case study · Goodyear
Goodyear’s Wingfoot, landing on a golf ball
For Goodyear, the brand’s emblem became the trophy: the winged foot, landing on a golf ball, finished entirely in copper.
- Client
- Goodyear
- Use
- Golf trophy
- Finish
- Copper, on a black base
An emblem with a body
Goodyear’s Wingfoot is drawn flat on every tyre and sign. As a sculpture it gains what a logo never has — depth, weight and a shadow — and the golf ball beneath it tells you in one glance what the trophy is for.
Copper was the right finish for a warm, sporting piece: it carries the brand’s heritage without the formality of gold, and it sits well beside the silver and gold trophies a club already owns.
For your tournament
Corporate golf days, client invitationals and charity tournaments all need a trophy that belongs to the sponsor as much as to the sport. Bring us your emblem; we will give it a body.
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Tell us what you need to recognise.
Trophies, awards and gifts, finished by hand in silver, 24-karat gold and copper in Mexico City. A prototype is ready for your review before anything is committed.